Quality is all that matters,
especially when you are in the business of manufacturing. We at Goyal
India understand this fact very well. That's why quality is our primacy.
Our fireplace accessories are known for their durability, elegance and
world class design. Our products are praised, not only in India, but
abroad. The reason behind is the sincere efforts of our dedicated
workforce as well as our stringent quality standards.
Four Ps of marketing that we follow
- Product: The products confirmed to our meticulous quality
control standards are really up to scratch. Being an exporter we
have to give special heed to the quality of our products, and as we
have earlier also said that quality is our primacy. As we are in the
field of making fireplace accessories, special attention is also
paid to make these products safe and secure to use.
- Price: We know that price is an important consideration
for a customer. So, we offer the products manufactured by us at the
most competitive and reasonable prices. Our prices are very low in
comparison to the quality we offer.
- Place: Timely delivery and availability of the product is
an important factor in marketing. However good may be your product,
it is of no use unless and until it is delivered to the right person
at the right time. Goyal India knows the significance of the time
and place factors, hence delivers its products on time at any corner
of the globe with the help of its excellent distribution network.
- Promotion: Today is the age of advertising and marketing.
It's good that the product is of good quality, but it should be
introduced among the people, so that the people get aware of its
features and importance. This is why Global India demonstrates its
products to the public by taking part in various national and
international trade fairs, trade shows, and exhibitions, time and
again. However, it doesn't mean that our products are popular
because of promotion only; quality is above all, as we have also
said earlier.
Quality Management / Control

Quality
management is a crucial issue to deal with. Goyal India, being an ISO
9001-2000 certified company, never compromise with quality. Our
production procedures are strictly in accordance with the international
quality standards. The highly trained and dedicated workforce combined
with sophisticated machines and state-of-the-art infrastructure, ensures
optimum utilization of resources in producing superior quality goods.
Our efficient quality control system guarantees zero defect production.
Sample/New Product Development
Sampling is the central part of
any business engaged in manufacturing and supplying. Our experts keep on
working on new and innovative designs. At Goyal India we use latest
technology and techniques like CAD and CAM for the designing of samples.
Owing to the use of such sophisticated and advanced equipment and
techniques, the samples so prepared are strictly according to the
clients' customized requirements. We take a nominal amount regarding the
sample developmental charges.
We send our samples through the international couriers and cargo. We
also send FREE samples to our regular customers on the basis of mutual
discussion. This prevents our clients from facing custom and shipping
hassles. But this privilege, as we said, is given to few prestigious and
routine customers of ours, based on the company's discretion. Anyway,
sampling is an ongoing process in our company.
Packaging of Goods
Packaging of goods is also a significant
quality aspect. Packing not only helps in securing the goods but
enhances their appearance. Ordinarily, packaging material or style
depends upon the nature of goods under discussion. Fragile products need
excessive or extra packaging, whereas durable goods can be packed in the
conventional packaging materials like polythene and thermocol.
Similarly, if the product needs to be drop tested, then its packaging
varies again. We also wrap the goods in customer defined packaging.
Zipper bag packing and screen printing on bags with logos and
instructions is also used by us in order to make our packaging
progressive and environment-friendly.
The types of packaging that we generally use for our products are as
listed below:
- Bubble Packing
- Drop Test Passed Packing
- Re-shippable Packing
- Fancy Packing
- Gift Packing
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- See Through Boxes
- Blister Packing
- Seal Packing
- Polythene Packing
- Thermocol Packing
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